AI Insights · Timothy · January 2023
Top 5 Social Apps Performance in Colombia Q4 2022
In Q4 2022, TikTok, Facebook, Kismia, Bigo Live, and Grindr showed varied performance in Colombia, with notable trends in downloads, revenue, and active users.
Throughout the fourth quarter of 2022, the performance of the top 5 social apps on a unified platform in Colombia showcased diverse trends in weekly downloads, revenue, and active users. Data from Sensor Tower provides valuable insights into these applications.
TikTok displayed a strong presence with weekly downloads fluctuating between 205K and 301K. Revenue peaked at around $23.5K in mid-December, while active users consistently stayed above 10M, ending the quarter at approximately 11.5M.
Facebook maintained a steady download rate, ranging from 184K to 269K. Revenue saw a general increase, reaching up to $9.2K in the last week of December. The number of active users remained robust, hovering around 26M throughout the quarter.
Kismia - Meet Singles Nearby experienced varied weekly downloads, peaking at 31.9K in early December. Revenue showed modest fluctuations, with values around $4.5K to $5K. Active users saw an increase, rising from 29.9K to 41.9K by the end of the quarter.
Bigo Live - Live Streaming App had weekly downloads between 40K and 48K. Revenue was relatively stable, with a peak of about $9.1K in late October. Active users increased from 393K to nearly 469K over the quarter.
Grindr - Gay Dating & Chat saw weekly downloads in the range of 5.3K to 7.7K. Revenue remained consistent, peaking at approximately $6.8K. Active users showed a slight increase, ending the quarter at around 151K.
For more detailed insights into the performance of these social apps, visit Sensor Tower.
